Glade Automatic Spray Refill - Limited Edition Holiday Collection - Deep Amber Hills - Net Wt. 6.2 OZ (175 g) Per Refill Can - Pack of 3 Refill Cans: Health & Personal Care
Glade Automatic Spray Refill - Limited Edition Holiday Collection - Deep Amber Hills - Net Wt. 6.2 OZ (175 g) Per Refill Can - Pack of 3 Refill Cans: Health & Personal Care
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1. Discontinuation of the scent: Several customers express disappointment and frustration that the product has been discontinued and is no longer available. This suggests that there is a high demand for this particular scent, but it is no longer being produced.
2. Limited availability: Customers mention that the scent is only available seasonally or in limited quantities. They express a desire for the product to be available all year round. This indicates that there is a need for the product to be easily accessible and consistently available to customers.
3. Availability in local stores: One customer mentions that they were unable to find the product locally and had to turn to online platforms like Amazon. This indicates that the product may not be stocked or readily available in physical retail stores, leading to customer inconvenience.
Next, let's come up with a plan to address and fix these issues in the manufacturing process:
1. Addressing discontinuation: To address the issue of the discontinued scent, the manufacturing process should involve conducting market research and customer surveys to identify popular scents. This data can be used to determine which scents should be continued and produced. Additionally, the company should regularly review the sales performance of their scents to identify any declining popularity and take appropriate actions, such as rebranding or reformulating the scents, rather than discontinuing them altogether.
2. Increasing availability: To address the issue of limited availability, the manufacturing process should include expanding production capacity and ensuring a steady supply of the popular scents. This can involve working closely with suppliers to ensure a consistent and reliable source of raw materials. The demand for the scent should also be continuously monitored to adjust the production volume accordingly. Additionally, the company should consider making the popular scents available through multiple distribution channels to ensure wider accessibility for customers.
3. Improving availability in local stores: To address the issue of availability in local stores, the manufacturing process should involve strengthening partnerships and collaborations with retailers. This can include providing training and support to retailers to ensure they are knowledgeable about the product and its availability. The company should also regularly communicate with retailers to understand their inventory needs and preferences and work together to ensure the consistent availability of the product in local stores.
Overall, by addressing the issues of discontinuation, limited availability, and availability in local stores in the manufacturing process, the company can improve customer satisfaction and meet the demands of its customer base.
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