Perrier Carbonated Mineral Water, Slim Cans, 8.45 Fl Oz (Pack of 30) : Grocery & Gourmet Food
Perrier Carbonated Mineral Water, Slim Cans, 8.45 Fl Oz (Pack of 30) : Grocery & Gourmet Food
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1. Lack of stronger flavor: Some customers have mentioned that they would prefer a stronger flavor, particularly in the cucumber variant. They feel that the taste could be improved to enhance the overall experience.
2. Packaging concerns: While the majority of customers have found the packaging to be excellent, a few have raised concerns about packaging quality. One customer mentioned that the box containing multiple packs was labeled as "Heavy" and suggested that the packer should consider putting one item per shipping box to prevent any damage to the packaging.
3. Misleading can size: A customer pointed out that the cans contain only 8.45 ounces (250 ml) of liquid, which is smaller than the larger plastic bottles that they usually purchase. They suggested clarifying the can size to avoid any confusion among customers.
4. Artificial aftertaste: One customer mentioned that after a while, the flavor of the product wears away and leaves a strong artificial lemon flavor. They find this unpleasant and prefer other brands with a milder lemon flavor and stronger carbonation.
5. Lack of variety in packaging: A customer expressed a desire for larger package options with greater price savings when purchasing multiple cases regularly. They mentioned that although the current packs are affordable, more options would be appreciated.
Plan to address and fix these issues in the manufacturing process:
1. Enhance flavor options: Conduct market research and customer surveys to identify the specific flavor preferences and expectations of customers. Based on this feedback, develop new flavor variants or adjust the existing flavors to meet customer expectations and deliver a stronger taste experience.
2. Improve packaging processes: Implement quality control measures to ensure consistent packaging quality. Consider reevaluating the packaging design to prevent damage during transportation. If necessary, modify the packaging materials or invest in protective measures to ensure the product reaches customers in pristine condition.
3. Clearly communicate can size: Update the product description and packaging to clearly communicate that the cans contain 8.45 ounces of liquid. This will help customers make informed decisions and avoid any confusion regarding the product size.
4. Refine flavor profiles: Review the formulation process to minimize the artificial aftertaste. Experiment with different combinations of flavoring ingredients to create a more natural and satisfying taste. Conduct sensory testing to ensure that the flavor remains consistent throughout the product's shelf life.
5. Offer larger packaging options: Explore the feasibility of introducing larger packaging options for customers who purchase in larger quantities. Conduct a cost analysis to determine the price savings that can be offered to incentivize bulk purchases and cater to customers' preferences.
By addressing these issues and implementing the suggested improvements, the product can enhance customer satisfaction, attract new customers, and build brand loyalty.
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