




Wholesale Armaf Club De Nuit for Women Eau de Parfum Spray, 3.6 Ounce Spicy 3.6 Fl Oz (Pack of 1)
Wholesale Armaf Club De Nuit for Women Eau de Parfum Spray, 3.6 Ounce Spicy 3.6 Fl Oz (Pack of 1)
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- Some customers find the fragrance gives off a "rich aunty/young grandma" vibe, which may not be appealing to everyone.
- There are mixed reviews on the longevity of the fragrance, with some users experiencing it lasting all day, while others find it fading within a few hours.
- The sillage starts strong but becomes a skin scent over time, which may not appeal to those who prefer stronger projection.
- Some customers mention that they have to reapply the fragrance frequently, which could be seen as a drawback at the price point.
- The fragrance may not appeal to those who are used to more luxurious or high-end brands like Chanel.
Plan for addressing and fixing these issues in the manufacturing process:
- Conduct market research and surveys to understand the target market preferences and expectations better.
- Work closely with perfumers to adjust the scent profile to appeal to a wider audience, avoiding any associations with outdated or unappealing vibes.
- Conduct extensive testing on the longevity and projection of the fragrance to ensure consistency across different users.
- Improve the formulation to enhance the sillage and projection of the fragrance to meet customer expectations.
- Consider adjusting the pricing strategy or value proposition to align with customer perception of the product compared to higher-end brands.
- Enhance the packaging and presentation of the product to further elevate the perceived value and appeal to customers.
- Provide clear and detailed product descriptions to manage customer expectations and avoid any misunderstandings or misinterpretations of the fragrance profile.