







Wholesale Aussie Miracle Curls Shampoo and Conditioner Set with coconut & australian jojoba oil-12.1 fl oz each
Wholesale Aussie Miracle Curls Shampoo and Conditioner Set with coconut & australian jojoba oil-12.1 fl oz each
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1. Lack of Consistency in Scent Perception: Some customers noted that they were expecting a coconut scent but were disappointed with the actual scent of the product. This indicates a lack of consistency in the scent perception of the product, which can be off-putting to some customers.
2. Affordability and Effectiveness: Several customers appreciated the affordability of the product and its effectiveness in reducing frizz and improving hair texture. This suggests that the product is effective for certain hair types but may not be suitable for all.
3. Lack of Specificity in Review: Some reviews simply mention that the product works well without providing specific details on how it improved their hair. This indicates a need for more detailed feedback from customers to identify specific strengths and weaknesses of the product.
4. Positive Feedback on Product Performance: The majority of reviews highlight the positive impact of the product on various hair types, including curly and wavy hair. Customers appreciate the body, control, and hydration the product provides.
5. Long-term Use and Loyalty: Many customers mentioned that they have been using the product for years and appreciate the convenience of subscribe and save options. This indicates a loyal customer base that values the product's consistency over time.
Plan for Improvement:
1. Address Scent Consistency: To address the issue of inconsistent scent perception, the manufacturing process should focus on ensuring a consistent scent across all products. This can be achieved by using high-quality fragrance ingredients and conducting thorough quality control checks.
2. Diversify Scent Options: To cater to a wider range of preferences, the brand can consider offering different scent options for the shampoo and conditioner. This will allow customers to choose a scent that aligns with their personal preferences.
3. Enhance Product Communication: Encourage customers to provide more detailed feedback on their experience with the product to better understand its strengths and areas of improvement. This can be done through surveys, reviews, and customer feedback platforms.
4. Expand Product Range: Consider expanding the product range to cater to different hair types and needs. This can include developing specialized formulas for specific hair textures or concerns to address a wider market segment.
5. Invest in Customer Loyalty: Continue to offer subscription and discount programs to reward loyal customers and encourage repeat purchases. Providing incentives such as exclusive deals or early access to new products can help maintain customer loyalty and satisfaction.