
Wholesale Merit Shade Slick Classics Tinted Lip Oil - Au Naturel - Warm Blush
Wholesale Merit Shade Slick Classics Tinted Lip Oil - Au Naturel - Warm Blush
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Design:
- Customers have complained about the product's packaging being flimsy and easily damaged during shipping.
- Some customers have mentioned that the product's design is not user-friendly, causing difficulty in opening or using the product.
- The color of the product appears differently in real life compared to the online product images, leading to customer dissatisfaction.
Functionality:
- Several customers have reported that the product does not perform as described, with some experiencing skin irritation or breakouts after using the product.
- The product's consistency is not consistent, with some batches being too thick or thin, affecting the overall user experience.
- The scent of the product is too overpowering for some customers, making it unpleasant to use.
User Experience:
- Customers have expressed disappointment in the product's longevity, with some reporting that it does not last as long as expected before needing to repurchase.
- Some customers have found it challenging to contact customer service for help or to inquire about returns or exchanges.
- The lack of clear instructions on how to properly use the product has caused confusion and frustration for some customers.
Plan for Improvement:
Design:
- Improve the quality of the product's packaging to prevent damage during shipping.
- Redesign the product's packaging to be more durable and user-friendly, with clear instructions on how to open and use the product.
- Ensure that the online product images accurately represent the true color of the product to avoid customer confusion.
Functionality:
- Conduct thorough testing of the product to ensure that it performs as described and does not cause skin irritation or breakouts.
- Implement stricter quality control measures to ensure consistency in the product's texture and scent.
- Seek feedback from customers to determine areas of improvement and make necessary adjustments.
User Experience:
- Extend the product's longevity by enhancing its formulation to ensure that it lasts longer between purchases.
- Improve customer service responsiveness and accessibility to address any concerns or inquiries promptly.
- Include detailed instructions on how to use the product effectively to enhance the overall user experience.
By addressing these issues and implementing the proposed improvements, the company can enhance the overall quality of the product and customer satisfaction while minimizing complaints and returns.