





Wholesale Nutella Biscuits, 20 Count Cookies, Hazelnut Spread with Cocoa, Kids Snacks, 9.7 oz 9.7 Ounce (Pack of 1)
Wholesale Nutella Biscuits, 20 Count Cookies, Hazelnut Spread with Cocoa, Kids Snacks, 9.7 oz 9.7 Ounce (Pack of 1)
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Issues with the Product:
- Crumbling: Some customers have mentioned that the biscuits crumble easily, which can be messy and affect the overall eating experience.
- Small serving size: A few customers have noted that the serving size of 2 cookies is small, and the cookies themselves are quite small in size, which may not be satisfying for some consumers.
- High addictiveness: Many customers have mentioned that the biscuits are highly addictive, leading to overconsumption and finishing the entire bag quickly.
- Melting in heat: A customer mentioned that the biscuits can melt in heat, which can affect their texture and overall quality.
- Packaging: Although most customers appreciate the individually wrapped packs for convenience, a few have mentioned that a few biscuits were broken upon arrival.
Plan for Improvement:
1. Address Crumbling Issue:
- Strengthen the biscuit structure to reduce crumbliness during handling and consumption.
- Consider adding a thinner layer of Nutella filling to provide stability and reduce crumbling.
2. Adjust Serving Size:
- Increase the serving size or create larger-sized cookies to provide a more satisfying snacking experience for consumers.
- Clearly indicate the serving size and number of cookies per serving on the packaging to manage consumer expectations.
3. Manage Addictiveness:
- Consider reevaluating the recipe to balance the flavors and textures to reduce the addictive nature of the biscuits.
- Encourage moderation by providing clear serving size information and emphasizing portion control on packaging.
4. Improve Heat Resistance:
- Reformulate the recipe to enhance the heat resistance of the biscuits to prevent melting in warm temperatures.
- Consider using different ingredients or adjusting baking methods to improve the overall stability of the product.
5. Enhance Packaging:
- Implement stricter quality control measures to ensure that the biscuits are well-packaged and protected during transportation.
- Consider using more secure packaging materials to prevent breakage and maintain product integrity.
By addressing these issues and implementing the suggested improvements, the product can enhance customer satisfaction, reduce complaints, and maintain a positive reputation in the market.