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Wholesale Olay Retinol 24 Face Moisturizer, Anti-Aging Night Cream for Women, Trial Size, Fragrance-Free, Non Greasy - Anti-Wrinkle, Smooth Fine Lines, Tightening Skin Care - Peptides, Glycerin, 0.5 Oz
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1. Texture and Absorption: Some customers have reported that the product does not fully absorb into their skin, leaving a residue on their face or pillowcase. The texture of the product is described as dense and not easily absorbed, especially for individuals with oily skin.
2. Size and Quantity: Customers have mentioned that they were expecting a larger size product based on the description given. This led to them running out of the product quickly, causing dissatisfaction with the value for money aspect.
3. Greasiness: While most customers appreciate the lightweight feel of the product, some have mentioned a slight greasy feeling upon application, which eventually resolves after absorption. This may be a barrier for customers looking for a non-greasy moisturizer.
4. Usage Reminders: Some customers struggle to remember to use the product nightly, indicating a potential issue with the packaging or instructions provided.
Improvement Plan:
1. Reformulate the product to improve absorption: Consider adjusting the formula of the product to make it lighter and more easily absorbed into the skin, especially for those with oily skin types. Conduct thorough testing to ensure the product leaves no residue behind.
2. Offer different size options: Provide customers with multiple size options to choose from, clearly indicating the quantity of product in each size. This will help manage customer expectations and prevent dissatisfaction with the product size.
3. Address greasiness: Investigate the formula to reduce the initial greasiness experienced by some customers without compromising the moisturizing benefits of the product. Consider adding ingredients that provide a matte finish.
4. Implement usage reminders: Include clear instructions on the packaging or provide a separate reminder system (such as an app or email program) to help customers remember to use the product regularly. This will enhance customer satisfaction and ensure optimal results.
By addressing these identified issues and implementing the proposed improvement plan, the product can be enhanced to better meet the needs and expectations of customers, ultimately leading to increased customer satisfaction and loyalty.