









Wholesale Sharpie Permanent Markers Set, Quick Drying And Fade Resistant Fine Point Marker For Wood, Plastic, Paper, Metal, And More, Drawing, Coloring, And Poster Marker , Black, 12 Count
Wholesale Sharpie Permanent Markers Set, Quick Drying And Fade Resistant Fine Point Marker For Wood, Plastic, Paper, Metal, And More, Drawing, Coloring, And Poster Marker , Black, 12 Count
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1. **Smudging on certain surfaces:** Customers have reported that the ink needs to be allowed to dry for a short amount of time on some surfaces to avoid smudging, which can lead to mistakes that are difficult to undo.
2. **Price:** Some customers feel that the product is too expensive, especially when buying in bulk.
3. **Potential for leaking:** While some customers have had positive experiences with durability during travel, there are concerns about the potential for markers to leak and ruin belongings.
4. **Brand recognition:** While the brand is well-known and trusted, some customers feel pressured to use Sharpies due to perceptions of professionalism, which can lead to higher costs compared to generic alternatives.
5. **International shipping times:** Some customers have experienced longer shipping times for international orders, impacting overall satisfaction.
**Plan for Improvement:**
1. **Improved Ink Drying:** Invest in research and development to create a formula that reduces smudging on a wider variety of surfaces, ensuring a smoother user experience.
2. **Pricing Strategy:** Explore ways to offer discounts for bulk purchases, loyalty programs, or promotions to address customer concerns about the product's price.
3. **Enhanced Quality Control:** Implement stricter quality control measures during manufacturing to minimize the risk of markers leaking, providing customers with peace of mind when traveling.
4. **Brand Perception:** Educate customers on the value and quality of the product beyond the brand name, offering transparency about the benefits of using Sharpies while also providing options for those who may prefer more affordable alternatives.
5. **International Shipping Optimization:** Work with logistics partners to improve international shipping times, ensuring customers receive their orders in a timely manner and minimizing any negative impact on their overall experience.