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e.l.f. Squeeze Me Lip Balm, Moisturizing Lip Balm For A Sheer Tint Of Color, Infused With Hyaluronic Acid, Vegan & Cruelty-free, Strawberry Strawberry Pack of 1
e.l.f. Squeeze Me Lip Balm, Moisturizing Lip Balm For A Sheer Tint Of Color, Infused With Hyaluronic Acid, Vegan & Cruelty-free, Strawberry Strawberry Pack of 1
e.l.f. Squeeze Me Lip Balm, Moisturizing Lip Balm For A Sheer Tint Of Color, Infused With Hyaluronic Acid, Vegan & Cruelty-free, Strawberry Strawberry Pack of 1
e.l.f. Squeeze Me Lip Balm, Moisturizing Lip Balm For A Sheer Tint Of Color, Infused With Hyaluronic Acid, Vegan & Cruelty-free, Strawberry Strawberry Pack of 1
e.l.f. Squeeze Me Lip Balm, Moisturizing Lip Balm For A Sheer Tint Of Color, Infused With Hyaluronic Acid, Vegan & Cruelty-free, Strawberry Strawberry Pack of 1
e.l.f. Squeeze Me Lip Balm, Moisturizing Lip Balm For A Sheer Tint Of Color, Infused With Hyaluronic Acid, Vegan & Cruelty-free, Strawberry Strawberry Pack of 1

Wholesale e.l.f. Squeeze Me Lip Balm, Moisturizing Lip Balm For A Sheer Tint Of Color, Infused With Hyaluronic Acid, Vegan & Cruelty-free, Strawberry Strawberry Pack of 1

Wholesale e.l.f. Squeeze Me Lip Balm, Moisturizing Lip Balm For A Sheer Tint Of Color, Infused With Hyaluronic Acid, Vegan & Cruelty-free, Strawberry Strawberry Pack of 1

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Insights
Issues identified in customer reviews regarding the product:

1. Inconsistency in size: Some customers have complained about the size of the product, mentioning that it is smaller than expected or smaller than other similar products on the market.
2. Short-lasting formula: Several customers have noted that the product's consistency is thick and does not last long once applied. They feel the need to reapply frequently, leading to a quick depletion of the product.
3. Sticky or heavy feel: A few customers have mentioned that the product feels thick and heavy on the lips, unlike other lip glosses or balms they have used in the past. This can be a turn-off for those who prefer lighter, non-greasy products.
4. Shipping issues: One customer reported receiving the product with ants inside the box, indicating a potential packaging or shipping issue that could deter customers from purchasing again.
5. Language barriers: A couple of reviews are in different languages, which may hinder non-native speakers from understanding the product's details or reviews.

Plan to address and fix the identified issues in the manufacturing process:

1. Size consistency: Ensure that the product's size is clearly indicated on the packaging and website to manage customer expectations. Consider offering different sizes or packaging options to cater to varying preferences.
2. Formulation improvement: Work on formulating a lighter, longer-lasting formula that provides hydration without feeling heavy or sticky on the lips. Conduct thorough testing to ensure the product meets customer expectations.
3. Quality control: Implement strict quality control measures to prevent issues like ants in the packaging. Conduct regular inspections and audits to ensure that the products are free from contamination before shipping.
4. Customer communication: Provide clear instructions and product information in multiple languages to cater to a diverse customer base and avoid any language barriers that may arise.
5. Customer satisfaction guarantee: Offer a hassle-free return policy for customers who are unsatisfied with the product for any reason. This will build trust and confidence in the brand, encouraging repeat purchases.
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Item details
PARENT ASIN
B0D4J1NGC3
UPC
609332819597
ASIN
B0C7W6GW8P
Model
81959
Color
Strawberry
Brand
e.l.f.
Customer reviews
4.5
11,641 total customer ratings
5-star
73%
4-star
14%
3-star
8%
2-star
3%
1-star
2%
Top positive review
Kim
Love this lip balm!
Arielle P
Definitely recommend
BeachGal
Looks very natural and feels good on the lips
saadia
ITS GOOD BUT ANTS WERE IN PACKAGING
Star K.
Fav lip gloss! Affordable & hydrating
Bree
Worth the price
Sierra
Huge $4 loss
Sophie Marceau
Smells nice and gives a good shine to your lips
Filippo
Balsamo labbra caro ma efficace, profumo buonissimo e texture eccellente, non unge, consigliato
Carmen
Hidratante
piano aurore
Bof
Olga
Non-sticky!
Linus C.
Super!
Keywords
Open Business Wholesale Account to search for manufacturers by amazon product keywords.
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Product Description

MOISTURIZING LIP BALM Meet e.l.f. Cosmetics Squeeze Me Lip Balm, your new favorite lip product for hydrated and nourished lips.

DELIVERS SHEER COLOR This moisturizing leave-on lip balm helps hydrate with a sheer tint of color.

INFUSED WITH HYALURONIC ACID This lip balm is boosted with lip-loving ingredients like shea butter, hyaluronic acid, and goji berry.

GREAT FOR TRAVEL Easy-to-use squeeze tube and applicator for when youre on the go.

SKIN-LOVING INGREDIENTS All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you dontall at good-for-you prices. All e.l.f. products are 100 cruelty-free and Vegan.